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BASIS arranged seminar on 'Online Marketing'
01 Jul 2011
BASIS arranged a seminar on 'Online Marketing' for C level executives of BASIS member companies. The seminar was conducted by Mr. Abul Kashem, CEO of Xponentweb and a renowned online marketer and SEO engineer. Senior vice president of BASIS Fahim Mashroor also gave introductory speech at the beginning of the session.


About 45 participants from almost 30 organizations came to contribute the session. During the session different online marketing tools were discussed and some techniques were described. Those covered social networking and mass media communication through internet, SEO, e-marketing and other media to ensure professional as well as effective marketing.

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